Season 2 Episode 7
Find out the secret to running successful outbound marketing campaigns for your BDR & sales teams with real life examples from Martin.
The culture of intellectual honesty that we build around marketing is important. And I think one of the biggest shear tensions between marketing and sales, or even marketing and leadership, is sometimes a lack of intellectual honesty, around what's working and what's not working.
SVP of Marketing & Growth at Auth0
Aligning sales & marketing teams so they can focus on what really matters – qualified meetings. $78,000,000 worth of pipeline revenue generated & counting!
Co-founder and General Partner of HyperGrowth, former SVP of Marketing at Auth0, infinite learner, and emoji addict.
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