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Social Media Management

Q: How many companies use Social Media Management software these days?

Around the world in 2024, over 131,251 companies are currently using one or more Social Media Management software. Out of these, there are 96,098 companies using Social Media Management tools that are originally from the United States.

Q: Which company has the most significant market share in the Social Media Management software space?

The top few companies that have the most significant market share in the Social Media Management space are Outbrain with 25.93% of market share, Marketo with 17.06% of market share, Hootsuite with 13.38% of market share. Check for other Social Media Management technologies market share here.

Q: What are the top industries that usually use Social Media Management softwares?

The top industries that use Social Media Management software are Marketing (5,408), Social Media (5,048), Digital Marketing (4,838).

Gain market share and customer base information about the top Social Media Management software. Check out our list of Social Media Management Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

147

Technologies Tracked

168001

Companies Tracked

Categories related to Social Media Management

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Social Media Management technologies in 2024

Over 168001 companies are using Social Media Management tools. Outbrain with 25.93% market share (43567 customers), Marketo with 17.06% market share (28664 customers), Hootsuite with 13.38% market share (22485 customers).

Technology

Market Share (Est.)

Customers

Outbrain

25.93%

43567

Marketo

17.06%

28664

Hootsuite

13.38%

22485

Sprout Social

9.27%

15572

monday.com

9.01%

15138

Others

25.34%

42575

Social Media Management Customers by Employee Size

The majority of Social Media Management category falls in the company size of 0 - 9 employees (48213 companies), 20 - 49 employees (35758 companies), 100 - 249 employees (20301 companies).

Employee Size

Social Media Management Customers by Geography

Companies using Social Media Management technology software are majorly from the United States with 96098 (66.71%), United Kingdom with 14231 (9.88%), Canada with 7956 (5.52%) customers respectively.

Customers

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Social Media Management Customers by Industry

Top industries that use Social Media Management for Marketing (5408), Social Media (5048), Digital Marketing (4838).

Customers

Market Share for Top Social Media Management Technologies

Analyze the market share of popular Social Media Management technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	Outbrain	43567	25.93
2	Marketo	28664	17.06
3	Hootsuite	22485	13.38
4	Sprout Social	15572	9.27
5	monday.com	15138	9.01
6	Shareaholic	10677	6.36
7	Tailwind	6354	3.78
8	Buffer	3945	2.35
9	Meltwater	3053	1.82
10	Sprinklr	2343	1.39
11	Zoho Social	1843	1.10
12	TweetDeck	1684	1.00
13	CrowdRiff	1679	1.00
14	Salesforce Community Cloud	1384	0.82
15	GetSocial	1261	0.75
16	Paladin	742	0.44
17	Sendible	608	0.36
18	Loomly	506	0.30
19	ContentStudio	487	0.29
20	Socialbakers	472	0.28
21	Salesforce Social Studio	442	0.26
22	Planoly	440	0.26
23	Agorapulse	433	0.26
24	ResPage	430	0.26
25	SOCi	209	0.12
26	Onlim	203	0.12
27	Falcon.io	198	0.12
28	Main Street Hub	174	0.10
29	Dash Hudson	173	0.10
30	Coosto	167	0.10
31	Acquisio	162	0.10
32	Oktopost	158	0.09
33	Tweriod	142	0.08
34	SocialReport	135	0.08
35	NUVI	116	0.07
36	BoomSonar	113	0.07
37	Crowdfire	99	0.06
38	eClincher	84	0.05
39	Everypost	83	0.05
40	HeyOrca	74	0.04
41	Sked Social	72	0.04
42	Planable	71	0.04
43	MeetEdgar	62	0.04
44	Narrow	60	0.04
45	Modern	57	0.03
46	TweetAdder	45	0.03
47	PostPickr	41	0.02
48	Publer	41	0.02
49	MailClark	37	0.02
50	Oracle Social Cloud	36	0.02
51	Mediatoolkit	34	0.02
52	GroupTweet	33	0.02
53	SocialChamp	33	0.02
54	Tweepi	32	0.02
55	SocialBee	31	0.02
56	Kontentino	30	0.02
57	Crowdynews	30	0.02
58	Swat.io	26	0.02
59	Socialware	25	0.01
60	ManageFlitter	25	0.01
61	Facebook Pages Manager	25	0.01
62	Sociallymap	24	0.01
63	SmarterQueue	23	0.01
64	Picodash	22	0.01
65	Pluggio	20	0.01
66	Socioh	19	0.01
67	Symphony Tools	18	0.01
68	SoAmpli	17	0.01
69	spiral16	16	0.01
70	Qwaya	15	0.01
71	nTuitive.social	14	0.01
72	Statusbrew	13	0.01
73	ShareKit.io	13	0.01
74	Retortal	13	0.01
75	OnlyWire	13	0.01
76	Rallio	13	0.01
77	GroSocial	12	0.01
78	Stacker	12	0.01
79	PublBox	11	0.01
80	Autogrammer	11	0.01
81	Nexgate	11	0.01
82	FollowUs.com	11	0.01
83	oneQube	11	0.01
84	CrowdControlHQ	10	0.01
85	Engage121	10	0.01
86	Repost	10	0.01
87	Clickable	10	0.01
88	SocialHub	10	0.01
89	SMhack	9	0.01
90	BrandMaxima	9	0.01
91	Fanbooster	9	0.01
92	Yala	8	0.00
93	Jamespot	8	0.00
94	Plumlytics	8	0.00
95	SocialSignIn	8	0.00
96	SocialMotus	8	0.00
97	SocialVolt	8	0.00
98	Meshfire	7	0.00
99	Lightful	7	0.00
100	Postfity	7	0.00
101	Digital Roots	7	0.00
102	DigitaleBox	7	0.00
103	Over-Graph	7	0.00
104	MavSocial	6	0.00
105	Hopper	6	0.00
106	Buzzlogix	6	0.00
107	SocialXpand	6	0.00
108	SocialDog	6	0.00
109	myPresences	6	0.00
110	Rivuu	6	0.00
111	Hopper HQ	6	0.00
112	ATOMIZED	5	0.00
113	Ladderr	5	0.00
114	SocialWeaver	5	0.00
115	Commun.it	5	0.00
116	Denim Social	5	0.00
117	Hypegrowth	4	0.00
118	Social Elephants	4	0.00
119	RecurPost	4	0.00
120	DrumUp	3	0.00
121	Simplify360	3	0.00
122	Postblazer	3	0.00
123	Tagplay	3	0.00
124	Blog2Social	3	0.00
125	Growth Champ	3	0.00
126	Reachpod	3	0.00
127	Swift Social	3	0.00
128	Socialwally	3	0.00
129	ReQueue	3	0.00
130	HubNami	3	0.00
131	Socialomm	3	0.00
132	Spokal	3	0.00
133	Sociota	3	0.00
134	Oraquo	3	0.00
135	Avaya Social Media Manager	3	0.00
136	Upflow	2	0.00
137	Social High Rise	2	0.00
138	Tweeps.co	2	0.00
139	Curaite	2	0.00
140	webZunder	2	0.00
141	Smintly	2	0.00
142	Social.iQ	2	0.00
143	Pagelanes	2	0.00
144	SocialPano	2	0.00
145	Soshlr	2	0.00
146	Sociality.io	2	0.00
147	OctopuSocial	2	0.00

FAQ

Find answers to the most often asked questions by users.

Who are the top Social Media Management software market leaders?

Top leaders in the category for Social Media Management software are Outbrain, Marketo, Hootsuite. Here, you can view a full list of Social Media Management tools in the market.